Healthcare & Pharmaceuticals
🟢 SERP-Grounded (Light Telemetry)
Celgene
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
0.0%
-0.1% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:NegativeThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
Bristol Myers Squibb
Competitor Displacement Rate
0.1%
Competitors are displacing Celgene in 0.1% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: As a former standalone entity acquired by Bristol Myers Squibb, its distinct market presence has diminished. Its legacy products are now integrated into BMS's portfolio.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[g2.com][reddit.com]⚠️ Identified Vulnerability:Brand Integration
Primary Threat Identified:Bristol Myers Squibb
Target Persona:Oncologists
🚨 Threat Velocity:7/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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