Energy & Industrials
🟢 SERP-Grounded (Light Telemetry)
Emerald Homes
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
18.0%
-0.8% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:VulnerableThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
PulteGroup
Competitor Displacement Rate
32.0%
Competitors are displacing Emerald Homes in 32.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: Larger national home builders are leveraging economies of scale and extensive marketing efforts to capture market share. Emerald Homes' regional focus may be limiting its growth potential.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[newhomeource.com][builderonline.com]⚠️ Identified Vulnerability:Scale and Marketing
Primary Threat Identified:PulteGroup
Target Persona:First-Time Home Buyers
🚨 Threat Velocity:7/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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