Travel, Hospitality & Dining
🟢 SERP-Grounded (Light Telemetry)
ESS
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
10.0%
+0.5% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:NeutralThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
G4S
Competitor Displacement Rate
7.0%
Competitors are displacing ESS in 7.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: ESS needs to highlight its specialized remote site support capabilities more effectively, as competitors offer broader integrated security and logistics solutions.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[bbc.com][reuters.com]⚠️ Identified Vulnerability:Service Integration
Primary Threat Identified:G4S
Target Persona:Remote Operations Managers
🚨 Threat Velocity:4/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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