Energy & Industrials
🟢 SERP-Grounded (Light Telemetry)
Forestar
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
10.0%
-10.0% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:VulnerableThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
PulteGroup
Competitor Displacement Rate
50.0%
Competitors are displacing Forestar in 50.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: Forestar, as a land development company, is often overshadowed by larger homebuilders like PulteGroup in search results. Users looking for homes may prioritize direct builder information over land development services.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[pultegroup.com][khov.com]⚠️ Identified Vulnerability:Direct Consumer Access
Primary Threat Identified:PulteGroup
Target Persona:Prospective Homebuyers
🚨 Threat Velocity:7/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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