Enterprise Software & IT (B2B)
🟢 SERP-Grounded (Light Telemetry)
Informa Connect
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
10.0%
-0.5% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:VulnerableThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
Reed Exhibitions
Competitor Displacement Rate
45.0%
Competitors are displacing Informa Connect in 45.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: Informa Connect operates in event management and information services, facing broad competition. Competitors offer more robust digital platforms and data-driven insights for attendees and exhibitors.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[eventindustry.com][trade show news network]⚠️ Identified Vulnerability:Digital Platform
Primary Threat Identified:Reed Exhibitions
Target Persona:Event Organizers
🚨 Threat Velocity:3/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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