Financial Services & Fintech
🟢 SERP-Grounded (Light Telemetry)
Mint
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
25.0%
-4.0% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:VulnerableThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
Monarch Money
Competitor Displacement Rate
30.0%
Competitors are displacing Mint in 30.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: Competitors offer superior data aggregation and more advanced budgeting customization. Mint's interface is becoming dated and lacks integration with newer financial platforms.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[reddit.com][techcrunch.com][monarchmoney.com]⚠️ Identified Vulnerability:Data Aggregation
Primary Threat Identified:Monarch Money
Target Persona:Active budgeters
🚨 Threat Velocity:8/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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