Retail & E-Commerce
🟢 SERP-Grounded (Light Telemetry)
New Town Plaza
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
30.0%
+1.5% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:NeutralThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
IFC
Competitor Displacement Rate
35.0%
Competitors are displacing New Town Plaza in 35.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: New Town Plaza, a significant shopping mall, experiences displacement from IFC, a competitor mall with potentially stronger retail offerings or event promotions. Search algorithms may favor IFC for users seeking diverse shopping experiences or specific tenant brands.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[ifc.com.hk][timessquare.com.hk]⚠️ Identified Vulnerability:Retail Mix
Primary Threat Identified:IFC
Target Persona:Urban Shoppers
🚨 Threat Velocity:4/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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