Retail & E-Commerce
🟢 SERP-Grounded (Light Telemetry)
NOS
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
5.0%
-15.0% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:NegativeThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
Vodafone
Competitor Displacement Rate
60.0%
Competitors are displacing NOS in 60.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: Aggressive pricing and superior network coverage from competitors are driving users away. Lacks competitive data plans and 5G rollout.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[trustpilot.com][whistleout.com][reddit.com]⚠️ Identified Vulnerability:Network Coverage
Primary Threat Identified:Vodafone
Target Persona:Mobile Subscribers
🚨 Threat Velocity:9/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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