Media & Entertainment
🟢 SERP-Grounded (Light Telemetry)
PHD
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
60.0%
+5.0% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:NeutralThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
Omnicom Media Group
Competitor Displacement Rate
30.0%
Competitors are displacing PHD in 30.0% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: Agencies offering more integrated data analytics and AI-driven media planning are increasingly preferred by clients seeking measurable ROI.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[adweek.com][campaignlive.com]⚠️ Identified Vulnerability:Data Integration
Primary Threat Identified:Omnicom Media Group
Target Persona:Brand Marketing Directors
🚨 Threat Velocity:5/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
Unlock Full Threat Report (30 Free Credits)