Retail & E-Commerce
🟢 SERP-Grounded (Light Telemetry)
Sunrise Duty Free
Programmatic AI Search & Model Visibility Audit
Share of Model (SOM)The percentage of time frontier AI models (ChatGPT, Claude, Gemini) recommend this brand for high-intent category queries.
0.1%
+0.1% 30-Day MomentumThe rolling 30-day change in algorithmic Share of Model. Positive momentum indicates increasing AI mindshare.
🧠 Neural Valency:VulnerableThe contextual sentiment of the AI's recommendation. 'Dominant' implies strong conviction, while 'Vulnerable' implies the model heavily conditions its recommendation.
Algorithmic Threat Detection
Primary Competitor Threat
China Duty Free Group
Competitor Displacement Rate
0.4%
Competitors are displacing Sunrise Duty Free in 0.4% of high-intent buyer queries.The frequency at which AI models actively suggest a competitor as a superior alternative to this brand.
Algorithmic Rationale: China Duty Free Group offers a wider product selection, more competitive pricing, and a superior online pre-order system. Sunrise Duty Free struggles with inventory availability and a less engaging digital presence.
Missing AI Citations:High-authority domains (e.g., Reddit, G2) that models cite to justify recommending competitors, where this brand currently lacks presence.
[cdfgroup.com][lagardere-tr.com]⚠️ Identified Vulnerability:Product Selection
Primary Threat Identified:China Duty Free Group
Target Persona:International Travelers
🚨 Threat Velocity:7/10An algorithmic urgency score (1-10) indicating how rapidly competitors are capturing this brand's historical AI search share.
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